Friday, April 27, 2007

From the Pigs are Flying Department:
Mitsubishi Posts First Profit in 4 Years


If you think GM and Ford are basket cases, they're not in nearly as bad shape as Mitsubishi (US) was a year ago. Old products, scandals, giving cars to people who never intended to pay for them, poor quality ratings, lousy resale values: name the problem, Mitsubishi was probably the poster child.

Mitsubishi had one thing going for it: a deep-pocketed keiretsu partner, Bank of Tokyo-Mitsubishi UFJ, that is even more adverse to admitting failure than George W. Bush. According to Autoblog, Mitsubishi announced its first quarterly profit in four years. The profit is attributed to a weak yen and a 4% sales gain. I've seen the commercials for the new Lancer. The commercials make it look like a fun-to-drive car. I can't remember any commercials for the Chevy Cobalt.

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